A bus when you need it

two people boarding an on demand minibus

By Beate Kubitz, If you live in an area that’s not on a major route, the chances are you will have to walk further to get to a bus stop. The buses may not arrive very often and there’s likely to be less choice of where you can travel to. Demand responsive buses can fill … Read more

Designing transport futures with young people, not for them

tactile bus route sign designed by Y10 students at Leeds East Academy

By Anna Turner, Head of Creative Solutions, Ahead Partnership, At Ahead Partnership we believe that collaboration between researchers, designers, and young people can be an enabler to truly inclusive growth and tangible social impact. As INFUZE continues to explore what better transport for everyone might look like, we’ve worked in partnership to ensure that young … Read more

The attitude illusion: why changing minds is not enough for sustainable travel behaviour

By Milad Mehdizadeh, For decades, the standard playbook for encouraging sustainable travel has been: change the attitude, and the behaviour will follow. We have relied on ’soft‘ measures, like awareness campaigns and pro-environmental messaging, to nudge people out of their cars and onto bikes or buses. However, our research suggests we might be looking at … Read more

INFUZE responds to Transport Committee’s Joined-up journeys inquiry

This Wednesday, 28 January Greg Marsden will give oral evidence to the Transport Committee based on a response submitted to the inquiry on Joined-up journeys: achieving and measuring transport integration. The inquiry comes as the Government has announced plans for an Integrated National Transport Strategy, setting the direction for how transport should be designed, built … Read more

Imagination – the fuel for sustainable transport week?

citizens using wooden blocks to design a better transport system at INFUZE Creative Assembly

By Greg Marsden, This originally appeared on Fleet News What do people want from their transport system? Sustainable Mobility Week and the forthcoming Integrated National Transport Strategy are both opportunities to further flesh out what can feel like an age-old debate. It is possible to point to places in the middle of big cities where … Read more

Creating a shared vision for a better future

Over the last few months INFUZE has run two Creative Assembly workshops at Leeds City Museum.  At the first event, we brought citizens together from across Leeds to listen, learn and collaborate. We explored our shared philosophies, values and emotions and together we designed a set of guiding principles for a future transport system that’s … Read more